Picard & Cie Kismet Compare @ $395-595 Gents Multi-Function Navy Blue Leather Strap/Blue Dial

Picard & Cie Gents Kismet Multi-Function Blue Leather Strap/Blue Dial

Introducing the new look to a featured classic, this timepiece from Picard & Cie is a lovely example of using multiple timekeeping functions in stylish ways. The metallic blue dial exudes a classical feel with its silver tone Roman numeral hour markers and polished round stainless steel case. The plethora of sub-dials on this watch offer more concise pieces of the timekeeping puzzle including the day, date, month and a beautiful moon phase window resting just above the 6 o'clock hour. Of course this piece is finished off with a textured leather strap and an elegantly etched buckle that along with the textured edge of the case create a genuinely cultured design for your wrist.

For more information: www.picardcie.com

If there were ever a watch brand that had a grand reputation in the 19^th and 20^th centuries, it would be the watchmakers of Picard & Cie. Founded in the Swiss mountains of La Chaux de Fonds, this influential company would go on to gain an incredible amount of renown through its consistent efforts to recreate and redefine so many different varieties of wristwatches and watch mechanisms.

Now we welcome a brand new tale in the saga and legacy of Picard & Cie. A whole new century upon us, and with that the ever growing imagination that provides us with brand new advancements in wristwatch technology. But we cannot forget those forefathers who provided the source by which our own dreams have developed. Picard & Cie is therefore reintroduced to a new group of enthusiasts who appreciate all the patience and hard work that goes into the creation of a spectacular timepiece.

The Picard & Cie Compare at Price range ($395-595) comes from contrasting this watch with similar products offered by major watch retailers. In this instance, ¿similar¿ product means comparable watch design, functionality, finish, and accurate component fit. With regard to watch components in particular, similar products will have comparable quality dials, casings, crystals, bracelets and movements to the watch models in this collection. In the instance of the Picard & Cie watch in this listing, major watch retailers have offered similar product at Retail Ticket Prices ranging from $395 to $595. 

The Watch Industry calculates MSRP/Compare at Value as a multiple of the watch's wholesale selling price, sometimes referred to as Keystone pricing. Underlying product design and component quality, distribution method, advertising strategies (both direct and cooperative), sales commissions and target gross margin combine to affect wholesale price calculations.

Watches marketed via traditional business models might require a double, triple, or even higher Keystone pricing strategy to reach the targeted ticket price.  This would then allow for retailers to offer incremental discounts to stimulate sales without dramatically affecting a brand's retail price image. 

The majority of our Picard & Cie watch auctions start at $1.00 with no reserves. The market force of competitive bidding sets your price. Our goal is for you to win an amazing Picard & Cie watch and for us to gain a satisfied and repeat auction participant. It¿s a win-win situation. Good luck.